The World of Rolex

For almost a century, Rolex has developed partnerships with a diverse, extraordinary collection of talent from myriad disciplines.
The brand is associated with exploration, elite sports and the arts, as well as a variety of events and organizations.

  • Published on September 3, 2025

    Rolex SailGP Championship

    Ultralight aerodynamic catamarans. Spectacular races on the seas across five continents. A unique experience for the public. The Rolex SailGP Championship, with Rolex as Title Partner and Official Timepiece, has revolutionized yacht racing and propelled competitive sailing into the future.

  • Published on June 10, 2025

    Endurance

    Mastering the power of mechanics to defy the laws of time. Controlling risk to determine the ideal trajectory. And holding on to victory. Rolex is a major partner of legendary endurance championships, the most emblematic events and the most remarkable names in motor sport.

  • rolex grand slam of show jumping - global watch company

    Published on March 14, 2025

    Rolex Grand Slam of Show Jumping

    Widely considered the greatest challenge in equestrianism, the Rolex Grand Slam of Show Jumping rewards the rider who wins, consecutively, the Grand Prix at three of the four show jumping Majors, namely, The Dutch Masters in ’s-Hertogenbosch, the CSIO Spruce Meadows ‘Masters’ Tournament in Calgary, the CHIO Aachen and the CHI Geneva.

  • Published on December 10, 2024

    Rolex and the Vienna Philharmonic

    Rolex has been Exclusive Partner of the Vienna Philharmonic since 2008 and the Exclusive Sponsor of the New Year’s Concert since January 2009.

  • Published on November 26, 2024

    The Rolex SailGP Championship

    Rolex is the global Presenting Partner and exclusive Official Timepiece of the SailGP championship, a regatta circuit that pits the fastest sailing craft in the world against one another. It is raced on seas worldwide, on F50 foiling catamarans that seem to take flight across the water.

  • rolex and the us open - global watch company

    Published on August 23, 2024

    Rolex & The US Open

    The US Open is the final Grand Slam® tournament of the tennis season. As a privileged partner of the sport worldwide for almost 50 years, Rolex has been the event’s Official Timekeeper since 2018.

  • rolex and the open golf's oldest major - global watch company

    Published on July 11, 2024

    The Open: golf’s oldest major

    Traditionally contested in the United Kingdom during the third week of July, The Open is the fourth and final men’s major of the year. Associated with this competition since 1981, Rolex is today a privileged partner of world golf.

  • rolex and the amundi evian championship - global watch company

    Published on July 4, 2024

    The Amundi Evian Championship

    Rolex is Partner and Official Timekeeper of golf’s only Major to be staged in continental Europe.

  • rolex and the championships, wimbledon - global watch company

    Published on July 1, 2024

    The Championships, Wimbledon

    Rolex first partnered with The Championships, Wimbledon, in 1978. The world’s oldest tennis tournament is the temple of lawn tennis and of the original game.