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Global Watch Company - Homepage - About Us

About Us

The Global Watch Company (GWC) is one of Vancouver’s leading watch and jewellery retailers, specializing in haute horlogerie and distinct luxury jewellery. GWC is proud to be the only retailer in Vancouver that owns and operates boutiques dedicated to the Rolex, Tudor and Chopard brands. Located in the heart of downtown Vancouver’s Luxury Zone, GWC operates the Rolex Boutique, Tudor Boutique and Chopard Boutique located on Alberni Street.

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From the first moment you step into Rolex Boutique GWC, you will be greeted with the warmest welcome as your Rolex journey with us begins. Creating these unforgettable experiences for you is key to our values and reflects our rich and enduring passion for excellence.



Tudor Boutique GWC welcomes you to the world of TUDOR , visit our Vancouver downtown showroom or explore the brand online. Our knowledgeable and experienced TUDOR experts have a thorough understanding of the features and functions of each TUDOR watch. We are pleased to guide you through our extensive range of watches to help you find the perfect watch for any style or occasion.



As an Official Chopard Retailer in Vancouver, our team is proud to represent a company with such an amazing heritage. We are privileged to assist our clients to discover the perfect watch or jewellery piece to mark special occasions throughout their lives. In creating these memories, the experience we offer at Chopard Boutique GWC is at the heart of everything we do.


About Us

As your guide at every step of your journey, our team’s knowledge and passion for luxury watches and jewellery will ensure you have an exceptional customer experience at all times. We take great pride in establishing lasting relationships with our loyal customers built on trust and dependability. Welcome to Global Watch Company.

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We Value

Methodology of Avant garde innovation with refined quality and passion of watchmaking, elegance of sophisticated jewelry, now and forever.

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Dedicated to customer excellence

Our team of experts will be delighted to guide you through our brand’s collections and services.

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Press Features

  • Style Q&A: Rolex boutique opens in Vancouver

    As the founder of the Global Watch Company, it’s safe to say that Sassan Pourfar knows a lot about watches. But he knows luxury timepieces the best. That’s why Pourfar is bringing the first standalone boutique for renowned timepiece brand Rolex to Vancouver. The watch aficionado chatted with Postmedia in advance of the opening.

  • Rolex Vancouver store open in Shangri-la Hotel

    Amidst the clinking glasses of Moet & Chandon, the largest Rolex boutique in North America launched in Vancouver’s Luxury Zone on October 27. The private event included special guests, media, VIPs, and representatives from Rolex.

    The boutique’s interior is inspired by “the water and the sea,” and is reflective of the brand’s aesthetic. Inside, find towering floral displays of white orchids, calla lilies, and lemon yellow roses adorning the leather topped cabinetry, which was manufactured in Switzerland and shipped amidst the strictest Rolex protocols. And covering the floor is a custom mix of Crema Marfil marble and plush carpeting.

  • Western Canada’s first Rolex store Opens in Vancouver

    Operated in partnership with local watch and jewellery retailer Global Watch Company, the 2,000-square-foot space is modeled after the Oyster, a waterproof wristwatch produced by the Rolex in 1926 that was largely considered the first of its kind at the time.

    Aqua glass walls, bronze accents, and high-end fixtures, such as sparkling chandeliers, offer shoppers an elegant space in which they can shop Rolex’s full range of timepieces. Watch repairs and maintenance services are also available.