Today, it’s the fourth generation of the Scheufele family that runs the Chopard Maison; a source of pride for the clan in an increasingly competitive jewelry industry.
Related Articles

Mastering the Depths: Luxury Dive Watchesfor Every Explorer
Whether you're exploring the ocean's depths or simply drawn to bold, functional style, a luxury diving watch blends engineering mastery with timeless design. At GWC, we’re proud to showcase some of the finest dive watches…Read more

A Mother’s Day to Remember at ChopardGWC Vancouver Boutique
On May 8, 2025, Global Watch Company hosted an exclusive Mother’s Day celebration at the Chopard boutique in Vancouver. Designed to honor the women who shape our lives, the event reflected the values of GWC…Read more

Chopard at Watches & Wonders 2025: Radiance in Motion and Masterful Elegance
Watches & Wonders 2025 was nothing short of spectacular, and Chopard stood out with a dazzling showcase of craftsmanship, innovation, and timeless elegance. From ultra-thin complications to jewelry-studded haute horlogerie, the Maison reaffirmed its status…Read more