Amidst the clinking glasses of Moet & Chandon, the largest Rolex boutique in North America launched in Vancouver’s Luxury Zone on October 27. The private event included special guests, media, VIPs, and representatives from Rolex.

The boutique’s interior is inspired by “the water and the sea,” and is reflective of the brand’s aesthetic. Inside, find towering floral displays of white orchids, calla lilies, and lemon yellow roses adorning the leather-topped cabinetry, which was manufactured in Switzerland and shipped amidst the strictest Rolex protocols. Covering the floor is a custom mix of Crema Marfil marble and plush carpeting.