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  • Reference

    278274
  • Model Case

    Oyster, 31 mm, Oystersteel and white gold
  • Bezel

    Fluted
  • Water-Resistance

    Waterproof to 100 metres / 330 feet
  • Movement

    Perpetual, mechanical, self-winding
  • Calibre

    2236, Manufacture Rolex
  • Power Reserve

    Approximately 55 hours
  • Bracelet

    Jubilee, five-piece links
  • Dial

    Silver set with diamonds
  • Certification

    Superlative Chronometer (COSC + Rolex certification after casing)
  • Oyster Architecture

    Monobloc middle case, screw-down case back and winding crown
  • Diameter

    31 mm
  • Material

    White Rolesor - combination of Oystersteel and white gold
  • Bracelet Material

    Oystersteel
  • Winding

    Screw-down, Twinlock double waterproofness system
  • Winding Crown

    Bidirectional self-winding via Perpetual rotor
  • Crystal

    Scratch-resistant sapphire, Cyclops lens over the date
  • Precision

    -2/+2 sec/day, after casing
  • Clasp

    Concealed folding Crownclasp
  • Oscillator

    Syloxi hairspring in silicon with patented geometry. High-performance Paraflex shock absorbers
m278274 0030 modelpage spec landscape
silver dial white rolesor m278274 0030

Silver dial

This dial features diamonds in 18 ct gold settings. The sunray finish creates delicate light reflections on many dials in the Oyster Perpetual collection. It is obtained using masterful brushing techniques that create grooves running outwards from the centre of the dial. Light is diffused consistently along each engraving, creating a characteristic subtle glow that moves depending on the position of the wrist. Once the sunray finish has been completed, the dial colour is applied using Physical Vapour Deposition or electroplating. A light coat of varnish gives the dial its final look.

fluted bezel white rolesor m278274 0030

Fluted bezel

The Rolex fluted bezel is a mark of distinction. Originally, the fluting of the Oyster bezel had a functional purpose: it served to screw the bezel onto the case helping to ensure the waterproofness of the watch. It was therefore identical to the fluting on the case back, which was also screwed onto the case for waterproofness, using specific Rolex tools. Over time, the fluting became an aesthetic element, a genuine Rolex signature feature. Today the fluted bezel is a mark of distinction, in gold on this Datejust 31.

white rolesor white rolesor steel white gold

White Rolesor

Gold is coveted for its lustre and nobility. Steel reinforces strength and reliability. Together, they harmoniously combine the best of their properties. A true Rolex signature, Rolesor has featured on Rolex models since the early 1930s, and was trademarked as a name in 1933. It is one of the prominent pillars of the Oyster collection.

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MODEL AVAILABILITY

All Rolex watches are assembled by hand with the utmost care to ensure exceptional quality. Such high standards naturally restrict Rolex production capacity and, at times, the demand for Rolex watches outpaces this capacity. Therefore, the availability of certain models may be limited. New Rolex watches are exclusively sold by Official Rolex Retailers, who receive regular deliveries and independently manage the allocation and sales of watches to customers. Global Watch is proud to be part of the worldwide network of Official Rolex Retailers and can provide information on the availability of Rolex watches.

HOW TO SET YOUR DATEJUST 31

Synonymous with excellence and reliability, Rolex watches are designed for everyday wear, and depending on the model, perfectly suited for a wide range of sports and other activities. Built to last, these timepieces are characterized by their distinctive and timeless aesthetics. The Oyster Perpetual Datejust 31 is the expression of everlasting appeal. Learn more about this watch and how to set the time and date by watching the video.

Any day can leave a lasting mark on our lives and set the stage for new aspirations. Since its crea-tion in 1945, the Datejust has continued to rein-vent itself while symbolizing Rolex’s definition of classic elegance. A milestone in watchmaking history, it was the first self-winding waterproof chronometer wristwatch to feature a window displaying the date. Magnified by the Cyclops lens, these numbers are a reminder that though 24 hours mark a day, it’s on us to make those a date to remember.

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Rolex Datejust

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